Services
Growing Income
We create new ways for charities to grow their income.
Sustainable Services
We design innovative programmes to deliver social impact.
Social Ventures
We create and deliver sustainable new business ventures.
Recent work
Creating a New Mass Participation Fundraising Event
Client: Alzheimer’s Society
In just two weeks, we developed three new mass participation fundraising ideas for a new target audience - children 8-14.
GOSH The Big Play Date
Client: Great Ormond Street Hospital
We helped Great Ormond Street Hospital identify and build a new mass participation fundraising opportunity for families
Adoptions Journey Innovation
Client: WWF
We helped WWF better understand their adopters’ needs and in turn, redesign the animal Adoptions experience to meet them.
Bringing Light the Night to the UK
Client: Blood Cancer UK
We tested a new mass participation event currently popular in the US, to see if it would appeal to an UK audience.
Innovation Start Points
Client: World Vision
We worked with World Vision UK to identify untapped assets and capabilities within the organisation, which we used to build opportunity areas for innovation, taking one idea through to MVP.
Our approach
We are solution agnostic and create a bespoke approach to solve the unique problems we face. We have experts in innovation strategy, insights, service design through to venturing.
Good Thinking
We're hiring!
It's an exciting time at Good Innovation as we continue to build and grow our team of innovation experts. We're currently recruiting for three roles:
Our clients
